Take your public relations strategy to the next level by layering in strategic paid media.
Strategic paid media can be a valuable tool for creating awareness beyond publicity. It extends your reach to a target audience most likely to engage with your brand with a message that you control. Whether you’re looking for a standalone paid media campaign or adding a paid initiative to complement earned media, we manage everything from the strategy and planning to the execution and reporting.
Our Process
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Together we define your target audience, campaign goals and objectives, KPI’s and budget.
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With our team of certified industry professionals, we work to define the perfect paid content channels and products within the best markets to deliver your message.
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Leveraging our extensive relationships, we work to get our clients the best rates and value-add placements to provide the highest ROI.
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As experts in messaging and content, we produce creative materials that combine aesthetic and visual storytelling to advance your communication objectives.
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Both during and after, we consistently measure the performance of your paid media campaign to make sure we’re reaching your goals.
Paid Media Services
Broadcast
Content marketing
Digital display
Email marketing
Out-of-home
Print
Search Engine Marketing (SEM)
Sponsorships
Streaming
Influencer marketing